In: Economics
Indicate whether the following issue concerns microeconomics
or
macroeconomics:
Decision by Nike on whether to introduce a new line of
running
shoes
The issue that should Nike introduce a new line of running shoes or not is a microeconomic issue. A microeconomic issue is an issue that only concerns an individual, a group or a company. And, in this case, the decision of Nike company is only going to affect the company and the people who like use running shoes produced by Nike. This issue is not a macroeconomic issue because the company’s decision of introducing a new line of running shoes or not is not going to affect the national economy as a whole.