In: Operations Management
E-Business Strategy and Business Model
No handwrititng please and try to not be copied to avoid pligrisim. thank you
Create appropriate strategy framework of Apple.INC and keep in view its Value Network. Detail out the specific activities that would be undertaken in context of its digital business framework.
Apple’s generic and exhaustive growth strategies are directly connected with business policies such as pricing, marketing, technology and product value. It is regarded globally as one of the most prestigious organization however it confirms that generic strategies are the most significant aspect which has facilitated them to gain advantage against other organizations like Nokia, Samsung and Lenovo.
Apple’s intensive strategies for growth support the organizations capability to maintain its strong position in the worldwide market. With an elevated rate of modernization and prominence on fineness and superiority in product design Apple has been able to succeed even with its comparatively high selling prices. This flourishing position points out Apple’s efficiency in using its generic strategy and exhaustive growth policies.
Apple always aspires to set itself apart from its competitors not only by price but also by other vital features which are deemed to be advantageous to consumers which normally comprises of flawless connectivity in the devices and best available designs for the products.
Thus even though this generic strategy has been able to offer Apple to stand out globally in the market however company tries to reach the diverse segments of the market because the products are intended and planned for everyone thereby intending to sustain for an extensive market reach.
Apple’s main intensive growth strategy is product development through modernization and improvement. Thus to better its performance organization should give more emphasis on market penetration and market development which can certainly facilitate to develop Apple’s aggression against hostile competitors like Samsung.