In: Economics
There are many barriers to entry when it comes to entering a foreign market, but the top three include monopolies, poor or inadequate legal protection, and corruption.
please explain in further detail
Companies entering foreign markets might face problems or
increased costs because of the business environment and the way in
which companies operate. For example, marketing services might be
prohibitively expensive. The banking system might be undeveloped,
and certain payment mechanisms may be unavailable. Letters of
credit might be unreliable or difficult to obtain.
1. Monopolies A monopoly situation represents a very serious
entry barrier. A monopoly occurs when one company is the main
provider of a product or service in a market. Monopolies might be
state owned or can be created through takeovers of competing
companies.
One example of a monopoly-type situation is the provision of
Internet services in North America. Because of the way Internet
signals are carried (through cable or phone lines), consumers
usually only have one of two choices for how they obtain their
Internet service: through their phone company or through their
cable provider. In rural areas where cable has not been installed,
the phone company will be the only provider of Internet services
for most customers. If entering companies cannot access an
efficient or cost-effective distribution system because incumbent
companies control distribution networks, their goods or services
are unlikely to be successful.
2. Legal protection Poor legal protection available to foreign
companies also acts as a barrier. If a company cannot assume
protection of its intellectual property (copyrights, patents,
trademarks) and fair and effective dispute settlement mechanisms,
it is likely to suffer losses in the market. In some countries,
resorting to legal action over a commercial dispute can be futile,
because neither the law nor the courts favour the foreign
exporter.
3. Bribery and corruption In many countries, business activities
are commonly sped up or made possible through the payment of
bribes. In other cases, key officials and decision makers will
demand some form of payment to allow a transaction to proceed.
Although public opinion in the target country may be against such
practices, they remain a reality. While local companies in such
countries treat bribes as an everyday business occurrence, foreign
companies can face severe civil and criminal penalties for paying
bribes. This puts them at a disadvantage in the market.