In: Accounting
Rotelco is one of the largest digital wireless service providers in the United States. In a recent year, it had approximately 100 million direct subscribers (accounts) that generated revenue of $30,200 million. Costs and expenses for the year were as follows:
Cost of revenue | $14,500 |
Selling, general, and administrative expenses | 8,800 |
Depreciation | 3,300 |
Assume that 70% of the cost of revenue and 30% of the selling, general, and administrative expenses are variable to the number of direct subscribers (accounts).
a. What is Rotelco's break-even number of
accounts, using the data and assumptions above? Round to the
nearest whole number.
million accounts
b. How much revenue per account would be
sufficient for Rotelco to break even if the number of accounts
remained constant? Round to the nearest dollar.
$ million per account
Req A; | ||||||||
Total Variable Cost: | ||||||||
Cost of revenue (14500*70%) | 10150 | |||||||
Sselling gen. and admin expense (8800*30%) | 2640 | |||||||
Total variable cost: | 12790 | |||||||
Number of accounts | 100 | |||||||
Vvariable cost per account | 127.9 | |||||||
Total sales revenue | 30200 | |||||||
Sales revenue per account | 302 | |||||||
Contribution margon per account (302-127.90) | 174.1 | |||||||
Total Fixed Cost: | ||||||||
Cost of Goods sold 14500*30%) | 4350 | |||||||
Selling admin (8800*70%) | 6160 | |||||||
Depreciation | 3300 | |||||||
Total Fixed Cost: | 13810 | |||||||
Break even in terms of number of accounts : Fixed cost / Contribution margin per account | ||||||||
13810 / 174.10 = 79.32 millions accounts | ||||||||
Req Bb: | ||||||||
Fixed cost: $13810 million | ||||||||
Number of account : 100 million | ||||||||
Contribution margin required per account (to be at break even): $ 138.10 per acount | ||||||||
Variable cocst per account: 127.90 | ||||||||
Therefore, Revenue per account: 127.90+ 138.10 = $266 |