Question

In this discuss, you will explore the use of VR and AR in the event industry and how they are and can be used to enhance the event experience before, during and after its occurrence.

Questions

What are virtual and augmented reality and how are they used in the hospitality industry?

What are the best practices of how VR and AR may be specifically used in the event industry in the days of large, virtual events and COVID-19?

In what ways do VR and AR compliment the trends discussed in the article, “A futurist's thoughts on consumer trends shaping future festivals and events.”

Answer 1

1. Virtual Reality is how the users can interact in a three-dimensional artificial area, which is computer-generated using individual electronic devices such as gloves with sensors. Using all the senses, such as vision, hearing, and touch, the computer can act as a gatekeeper in the artificial world. On the other hand, Augmented Reality provides an interactive and efficient experience of the real world in computer-generated information. These technologies help the hospitality industry because it allows the hotels and other industries to understand their rooms and the entire building better. It also enhances their selling environment.

2. In the current coronavirus pandemic, the VR, and the AR technology plays a vital role in the event management industry also. It is because the managers and the company can decide the look of the event. The technology helps the managers, and the officials to organize the event in a future date. All the officials can meet on an online platform, and decide about the look of an event. For example, The authorities can plan the wedding by deciding the event's look and the seating of all the attendees.

3. In the article 'A futurist's thoughts on consumer trends shaping future events, and festivals.' The article clearly states that the current leaders and managers should plan future events by forecasting the trends. For instance: In the current scenario, the trend is changing. Due to the pandemic, fewer people are attending the event, and most of the meetings and ceremonies happen in a way. The leaders should keep the trend in their minds.