Question

discuss two of ethical and corporate social responsibility practices examples the Shell company did, and how they positively affected the company revenue and benefit it in term of increasing profits?

Answer 1

Ethics

The ethics of a business depends on the company’s culture. The decision to do activities ethically is an example of moral behaviour. All corporations have to decide what to do and how to do it in order to align their behaviour with their ethical values.

Examples –

• Honesty
• Integrity
• Keeping Your Promises
• Loyalty
• Fair
• Caring
• Respect
• Obeying the law

Corporate Social Responsibility

Corporate Social Responsibility, or CSR for short, is the idea that a company should be socially involved with the environment around itself. This can range from engaging in non-profit causes, to bettering the community, or creating stronger connections between employees. Ultimately, a company’s CSR is established to increase overall engagement. It is created to make employees, and employers, feel more connected with society. However, not all companies can take the same approach at CSR. It is important for industries to know their niche and what their employees want.

Examples –

• Protecting the environment
• Protecting people
• Human rights
• Donations and aid
• Volunteering
• Preserving the environment
• Supporting the community
• Learning

Some examples of the positive impact that ethical behaviour and corporate social responsibility has on a business

• Attracts customers to the firm’s products, thereby boosting sales and profits.
• Makes employees want to stay with the business, reducing labour turnover and therefore increase productivity.
• Increases the number of employees wanting to work for the business, reducing recruitment costs and enabling the company to obtain the most talented employees.
• Attracts investors and keeps the company’s share price high, thereby protecting the

Business from takeover.

• Customer Loyalty
• The improvement of internal communications
• Avoid Legal Problems