In: Operations Management
A producer of pottery is considering the addition of a new plant
to absorb the backlog of demand that now exists. The primary
location being considered will have fixed costs of
$13,450 per month and variable costs of
$1.06 per unit produced. Each item is sold to
retailers at a price that averages $1.23
a) The volume per month is required in order to break even
= (in whole number)
b) The profit or loss would be realized on a monthly volume of
61,000 units =
c) The volume is needed to obtain a profit of $16,000 per month
= (in whole number)
d) The volume is needed to provide revenue of $23,000 per month
= (in whole number)
contribution per unit = sales price per unit - variable cost per unit = 1.23 - 1.06 = $0.17
a) The volume per month is required in order to break even = fixed cost / contribution per unit
= 13450 / 0.17
= 79118 units
b) revenue from sale of 61000 units = 61000 * sales price per unit = 61000 * 1.23 = $75030
total variable cost of 61000 units = 61000 * variable cost per unit = 61000 * 1.06 = $64660
fixed cost = $13450
total cost incurred = fixed cost + total variable cost = $13450 + $64660 = $78110
since total cost incurred is greater than revenue from sales hence loss is incurred.
loss = total cost incurred - total revenue from sale = 78110 - 75030 = $3080
c) The volume is needed to obtain a profit of $16,000 per month = 16000 / contribution per unit
= 16000 / 0.17
= 94118 units
d) The volume is needed to provide revenue of $23,000 per month = 23000 / sales price per unit
= 23000 / 1.23
= 18700 units
Note: All answers are rounded up to nearest whole number