In: Finance
CHLOE: Do you have 10 or 15 minutes that you can spare?
YOU: Sure, I’ve got a meeting in an hour, but I don’t want to start something new and then be interrupted by the meeting, so how can I help?
CHLOE: I’ve been reviewing the company’s financial statements and looking for ways to improve our performance, in general, and the company’s return on equity, or ROE, in particular. Eric, my new team leader, suggested that I start by using a DuPont analysis, and I’d like to run my numbers and conclusions by you to see whether I’ve missed anything.
Here are the balance sheet and income statement data that Eric gave me, and here are my notes with my calculations. Could you start by making sure that my numbers are correct?
YOU: Give me a minute to look at these financial statements and to remember what I know about the DuPont analysis.
Balance Sheet Data |
Income Statement Data |
||||
---|---|---|---|---|---|
Cash | $1,000,000 | Accounts payable | $1,200,000 | Sales | $20,000,000 |
Accounts receivable | 2,000,000 | Accruals | 400,000 | Cost of goods sold | 12,000,000 |
Inventory | 3,000,000 | Notes payable | 1,600,000 | Gross profit | 8,000,000 |
Current assets | 6,000,000 | Current liabilities | 3,200,000 | Operating expenses | 5,000,000 |
Long-term debt | 4,500,000 | EBIT | 3,000,000 | ||
Total liabilities | 7,700,000 | Interest expense | 732,000 | ||
Common stock | 1,575,000 | EBT | 2,268,000 | ||
Net fixed assets | 8,000,000 | Retained earnings | 4,725,000 | Taxes | 793,800 |
Total equity | 6,300,000 | Net income | $1,474,200 | ||
Total assets | $14,000,000 | Total debt and equity | $14,000,000 |
If I remember correctly, the DuPont equation breaks down our ROE into three component ratios: the net profit margin, the total asset turnover ratio, and the equity multiplier.
And, according to my understanding of the DuPont equation and its calculation of ROE, the three ratios provide insights into the company’s use of debt versus equity financing, effectiveness in using the company’s assets, and control over its expenses.
Now, let’s see your notes with your ratios, and then we can talk about possible strategies that will improve the ratios. I’m going to check the box to the side of your calculated value if your calculation is correct and leave it unchecked if your calculation is incorrect.
Hydra Cosmetics Inc. DuPont Analysis
Ratios |
Value |
Correct/Incorrect |
Ratios |
Value |
Correct/Incorrect |
---|---|---|---|---|---|
Profitability ratios | Asset management ratio | ||||
Gross profit margin (%) | 40.00 | Total assets turnover | 1.43 | ||
Operating profit margin (%) | 11.34 | ||||
Net profit margin (%) | 10.53 | Financial ratios | |||
Return on equity (%) | 27.41 | Equity multiplier | 1.82 |
CHLOE: OK, it looks like I’ve got a couple of incorrect values, so show me your calculations, and then we can talk strategies for improvement.
YOU: I’ve just made rough calculations, so let me complete this table by inputting the components of each ratio and its value:
Do not round intermediate calculations and round your final answers up to two decimals.
Hydra Cosmetics Inc. DuPont Analysis
Ratios |
Calculation |
Value |
|||
---|---|---|---|---|---|
Profitability ratios | Numerator | Denominator | |||
Gross profit margin (%) | / | = | |||
Operating profit margin (%) | / | = | |||
Net profit margin (%) | / | = | |||
Return on equity (%) | / | = | |||
Asset management ratio | |||||
Total assets turnover | / | = | |||
Financial ratios | |||||
Equity multiplier | / | = |
CHLOE: I see what I did wrong in my computations. Thanks for reviewing these calculations with me. You saved me from a lot of embarrassment! Eric would have been very disappointed in me if I had showed him my original work.
So, now let’s switch topics and identify general strategies that could be used to positively affect Hydra’s ROE.
YOU: OK, so given your knowledge of the component ratios used in the DuPont equation, which of the following strategies should improve the company’s ROE?
Check all that apply.
a) Increase the cost and amount of assets necessary to generate each dollar of sales because it will increase the company’s total assets turnover.
b) Increase the efficiency of its assets so that it generates more sales with each dollar of asset investment and increases the company’s total assets turnover.
c) Reduce the company’s operating expenses, its cost of goods sold, and/or the interest rate on its borrowed funds because this will increase the company’s net profit margin.
d) Decrease the company’s use of debt capital because it will decrease the equity multiplier.
Ratios | Value | Correct/Incorrect | Ratios | Value | Correct/Incorrect |
Profitability ratios | Asset management ratio | ||||
Gross profit margin (%) | 40 | Correct | Total assets turnover | 1.43 | Correct |
Operating profit margin (%) | 11.34 | Incorrect | |||
Net profit margin (%) | 10.53 | Incorrect | Financial ratios | ||
Return on equity (%) | 27.41 | Incorrect | Equity multiplier | 1.82 | Incorrect |
Please see the explanation below. Values have been worked out in the table below:
Ratios | Calculation | Value | |||
Profitability ratios | Formula | Numerator | Denominator | ||
Gross profit margin (%) | Gross Profit / Sales | 8,000,000 | / | 20,000,000 | 40.00 |
Operating profit margin (%) | EBIT / Sales | 3,000,000 | / | 20,000,000 | 15.00 |
Net profit margin (%) | Net income / Sales | 1,474,200 | / | 20,000,000 | 7.37 |
Return on equity (%) | Net income / Total Equity | 1,474,200 | / | 6,300,000 | 23.40 |
Asset management ratio | |||||
Total assets turnover | Sales / Total assets | 20,000,000 | / | 14,000,000 | 1.43 |
Financial ratios | |||||
Equity multiplier | Total assets / Total Equity | 14,000,000 | / | 6,300,000 | 2.22 |
You can cross check the ROE as = Net profit margin (%) x Total assets turnover x Equity multiplier = 7.37 x 1.43 x 2.22 = 23.40 (Same as that calculated by direct formula)
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Multiple choice question:
Following two answers are correct. Please select them:
b) Increase the efficiency of its assets so that it generates more sales with each dollar of asset investment and increases the company’s total assets turnover.
c) Reduce the company’s operating expenses, its cost of goods sold, and/or the interest rate on its borrowed funds because this will increase the company’s net profit margin.
Point (b) increases total asset turnover and (c) improves net profit margin. Both the factgors will enahve the ROE.