Question

- Pick two real companies that operate in more than one country. Try to find companies with differences.

-  Describe in 3-5 sentences how each one became multinational; A nice “story” about when and how.  Talk about the time, competition, technology of the time, etc.  Then compare why each one went multinational using reasons and methodologies from the text.

- - Discuss how the company operates using the criteria in the text.  Make mention of each of the investment sequences for each company

Answer 1

H&R Block & Apple Inc.

H&R Block

H&R Block today is certainly one of the most well known franchises, started in 1955 by Henry and Richard Bloch with just an investment of $5000. H&R Block is a success story with a long history and everybody knows their name, iconic brand in the domain of Tax return filing in United states, Australia , Canada and few offices in India uptil 2020. They provide walk-in office tax advisory services and as well as online income tax advisory services. Their business model is based on the franchise where H&R block takes royalty on the revenue which would range form 60%-30% from the franchise owner. With a brand name like that who would not want to get their return filed from H&R block and it would increase the revenue of the franchise owner. In the online market they had competition from intuit , cleartax etc.

They used the franchise model to expand all over the world and has around $3.3 billion in tangible assets by owning the properties around the world and renting them to the franchise owners.

Apple Inc.

Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976 to develop and sell Apple personal computers. As computer technology was really new to the world at that time apple and Microsoft were the major players in this personal computer technology in 1984 macitosh came out and jolted the industy with its user interface. But still the operations of Apple were confined to USA untill the breakthrough devices like Ipod and iphone made it to the shelf. Now apple is operating 506 apple store around the world and in united states. Apple's business model revolves around the product quality they provide , privacy and security policies they have, customer experience they provide with helps them built customer loyalty. Alongside Apple Inc has many competitors such as Amazon, facebook, google and Microsoft in technology business.

Since the company sells premium product it has this beautiful experience opening up stores all around the world which compels the customer to buy the gadgets . Apple has a manufacturing facility in China which they are going to shift to India as per the talks going on.