Criteria for Conducting Evaluation
Once a company has determined, through job analysis and design,
what kind of performance it expects from its employees, it needs to
develop ways to measure that performance. Five criteria should be
considered when designing performance evaluation measures. First,
strategic congruence—alignment with an organization’s corporate
strategy, goals, and culture—should be assessed. Next, the company
must verify that each measure is valid (relevant) and reliable
(consistent). Acceptability of the performance measure is also an
important factor to...