In: Economics
I need to make my answer below longer
Question
conduct an in-depth evaluation and assessment on Glassroots inc
Identify the vision, mission, and purpose of this organization.
1. From the information that you gather, identify key strategic issues on
--- fundraising and
--how to get more volunteers organization.
Answer
Fundraising:
The fundraising will have difficulties since this is a very niche initiative and it involves specific people with very specific interests which involve creativity in glass making or glass art. This form of art, though special is very niche and has a very limited number of consumer base hence limiting their chances of finding appropriate people to raise funds from. The niche level of these art forms is the reason behind the key strategic issues of this initiative.
Glassroots Inc can make it a point to increase their presence in the events which are similar to that of the work which Grassroots is involved in, with this strategy they will be in a position to meet people who share the like interests and hence it will be a great opportunity to increase the network and making it deeper hence allowing a greater reach of the idea of Glassroots Inc. This strategy will help in promoting this idea through word of mouth and hence would pose great opportunities to find the fundraisers for the idea of Glassroots Inc.
How to get more Volunteers:
To get more volunteers on these art forms which has a niche consumer base it is imperative that one spread the knowledge and awareness about these art forms to spark off the interest in the prospective users. Having different promotional activities such as conducting workshops, visiting the corporate office, etc can help in kickstarting the promotional activities and hence gaining more users from these promotional activities. using word of the mouth strategy becomes very useful in such scenarios.
it is possible to use social media for getting more followers for the idea of Grassroots. The social media is a very good strategy to reach the people around the globe and hence posing the entire globe as the prospective volunteers for the Grassroots. By geo targetting and demographic targetting of the advertisements for reaching the most likely prospective clients and thus it is possible to reach the maximum audience with minimal cost of using the digital platform. Hence using the power of social platforms for gaining more volunteers can be attached.
By conducting an in-depth evaluation and assesment on glass roots inc - we already had got the answer as seen above in the question.so, what is glass roots mission we have to discuss about that firstly,
Forging Lives Through Fire and Glass - this is the tagline of the glass roots which is given by new-york
and what is the mission they had given for glass roots was:
Glass Roots ignites and builds the creative and economic vitality of greater Newark, with a focus on under served youth and young adults, through the trans-formative power of the glass art experience
For radio-than, Glass roots Inc can make it a point to increase their presence in the events which are similar to that of the work which Grassroots is involved in,
with this strategy they will be in a position to meet people who share the like interests and hence it will be a great opportunity to increase the network and making it deeper hence allowing a greater reach of the idea of Glass roots Inc.
This strategy will help in promoting this idea through word of mouth and hence would pose great opportunities to find the radio-than for the idea of Glass roots Inc.
The social media is a very good strategy to reach the people around the globe and hence posing the entire globe as the prospective volunteers for the Grassroots.
By GEO targeted and demographic targeted of the advertisements for reaching the most likely prospective clients and thus it is possible to reach the maximum audience with minimal cost of using the digital platform. Hence using the power of social platforms for gaining more volunteers can be attached.
GEO TARGETED: Designed for customers or users according to their living place.
DEMOGRAPHIC TARGETED: Demographics can be defined as the parameters which are used in segmenting the targeted audience into more specific groups.
commonly used demographics include gender, age, location, languages known, annual income, parental status etc.