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In: Economics

Perform a comprehensive analysis of food delivery apps ZOMATO . Explain their revenue model . Make...

Perform a comprehensive analysis of food delivery apps ZOMATO . Explain their revenue model . Make a project report on it .

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Expert Solution

ZOMATO :

Zomato is the most widely favourable and acceptable food delivery apps in India . Zomato is known as the Foodiebay , started in the year 2008 as a Food directory website for resturants . Simply Zomato is a food point founded by Deepinder Goyal and Pankaj chaddah . It is currently operates in US , India , Australia , New Zealand , Brasil , Singapore etc... It is currently operates in 25 countries .

Revenue model of ZOMATO :

  • Key partners : Uber Taxi , Londan and partners could launch Zomato in UK(United Kingdom) in expected timelines .
  • Key Resources : Presence across 7 countries . A large Database of resturants across cities .
  • Key activities : Provide to local hotels and resturants search services . Collect data from food menus , contacts and give relavant informations to users .
  • Valuable Propositions : Reduces the gaps between the consumers and resturants through afficient technologies . Using technologies the delivery time decreases .
  • Chanels : Mobile applications and Internet(Website) .
  • Customer relationship : Online service make with mandatory nating mechanism .

Zomato have an integral analytic place or platform that run a lot of interrogation and get salinet information out . Zomato have unraveled into the events space by partnership with hotels and resturants and creating limited events . They make a sale through the rate of the tickets . Zomato have not their own delivery system , they let users place the order through the website and the hotel or restruants , fullfil that order through by their own . Zomato is building strong base to get strong hold of the hotel busniess , not only in India but also the World .


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