In: Operations Management
Some researchers and practitioners suggest that “corporate entrepreneurship” is an oxymoron. Do you agree? What does the PARC / Xerox experience suggest about corporate entrepreneurship? Make sure to define “corporate entrepreneurship”.
Corporate entrepreneurship is a process used to develop new businesses, products, services or processes inside of an existing organization to create value and generate new revenue growth through entrepreneurial thought and action.
I consider the term 'Corporate Entrepreneurship' an Oxymoron.Corporate Entrepreneurship is considered as vogue in the entrepreneurship literature.Corporate Entrepreneurship is also considered as attitudes, and actions that are believed to help large companies regain some of this lost magic. Some employees work effectively by leveraging the strengths of their organization towards their entrepreneurial endeavors. Most of corporate growth usually comes from such employees of the company being willing to be an entrepreneur and the company supports the endeavor. Therefore, the corporate only facilitates and it is the employees who show entrepreneurial attitudes and behaviour.Therefore, I agree that Corporate Entrepreneurship is an Oxymoron.
PARC experience sugget a different approach, which is called “pioneering research.”Pioneering research is closely connected to the company’s most pressing business problems. It also seeks to redefine the problems fundamentally of a Corporate Entrepreneurship in order to come up with fresh and sometimes radical solutions. It emphasis on pioneering research has led to redefine what is meant by technology, by innovation, and, indeed, by research itself that suggest about Corporate Enytrepreneurship.