ETHICS 301 - Business ethics
Why is it important that businesspeople study business
ethics?
Discuss how the three categories of institutions (political,
economic, and social) are important in establishing a foundation
for normative values.
Establishing systems to monitor and enforce ethical standards
is an important component of ethics program. Discuss four distinct
methods to monitor and enforce ethical standards.
What are the benefits of ethics program? Discuss at least four
distinct benefits.
Define code of ethics and code of conduct,...
1- What are the difference between ethics and morality? Whey
these two concept are important particularly in the context of
quality management?
2- Why it is important to measure customer retention? It is
believed that customer satisfaction is the critical component in
customer retention. However, customer satisfied is not always a
customer retained. Why?
Understanding the mind of the consumer is important when
developing a marketing strategy. Why is it important to understand
how attitudes are formed and changed through motivation and
emotion? How can understanding the attitudes help you when creating
a marketing strategy?
Discuss the Middle Passage. What is it and why is it
important for understanding the African-American
experience?
How did the Middle passage differ from other immigrant
experiences?