Answer : It is rightly said that US combination store(Super
store) has been domonated grocery retialing store. As we know that
super store market is a self service shop offering a wide variety
of grocery with different brands has been under one roof.
The reasons for dominating super market over grocery stores are
as follows :
- Lower cost of operation as compare to grocery store. Thousands
of brands and products are availabe under one roof.
- Less requitrement of labour force as there is a self service
system which has been acquired.
- Lower price of the product has been offered by the super market
as compare to grocery store.
- Due to attractiveness and convience shopping become interesting
and enjoyable for the customer.
- Higher degree of efficinency in the availability of the product
as well as provide customer feedback service.
- Large scale of operation has been gained by the supplier.
- Convience to the customer.
- Making choice of the product.
- Supermarket store are located at the center.
- Less risk of Bad debts
- There is a dual benefits which shows that customer get lesser
price as compare to grocery store where as owner get higher profit
due to large turnover.
CRUX : There are various reasons which shows that US
dominated by supermarket store as it increases economics of scale
to the producer as well as lower price and convience to the
customers.