In this assignment, you are required to write about the
strategic advantages and disadvantages of different entry modes.
Choose 2 modes of entry, and compare them. First, explain the
theoretical background of both entry modes and how to enter the
international markets. Then, give practical examples of how the two
entry modes have been applied in practice by business(es).
Remember to present clearly the strategic advantages and
disadvantages of each entry mode for specified companies and
products, supported by examples...