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In: Nursing

What are ways that marketing or advertising are misleading and potentially dangerous for health care consumers?...

What are ways that marketing or advertising are misleading and potentially dangerous for health care consumers? Do you think pharmaceutical corporation should be permitted to advertise directly to potential consumers?

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Expert Solution

Answer: The marketing or advertising are misleading and potentially dangerous for healthcare consumer in many ways. They are creating advertisement just to sell their products and they are not at all concerned with the health of the people. For example, In advertisement they show energy drink, they focus on the need of the energy drink with attractive adds and enhancing positive points but those drinks contains excess amount of sugar, flavouring agents as well as toxic materials which if consumed on regular basis may also cause many diseases. The main victims of the advertisement are children, they easily get attracted to it.

No, pharmaceutical corporation should not be permitted to advertise directly to potential consumer as it may cause negative impact as well as the misuse of the drugs can be easily take place. People still bother about their health when it comes to drug consumption and they trust doctors. If the advertisement will be direct then people will themselves take medication which may not be good for their health.


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