If you are the marketing manager at an Academy, Write a brief description of your Advertising...

If you are the marketing manager at an Academy, Write a brief description of your Advertising objective, what type of budge will you use, what is the advertising strategy, and message strategy

Expert Solution

Marketing managers are responsible for overseeing all marketing campaigns for their organization.They innovate new campaigns and coordinate with the sales team members as well as with other departments of the organization to make effective strategies .The objective of advertising is to inform and remind customers about the benefit of the product and motivate customers and persuade them to purchase the product . When creating a budget for advertising , an organisation must consider the value of spending an advertising dollar in comparison of the value of that dollar as recognised revenue.

An advertising strategy is a plan to reach out to taget customers as well as motivate customers to purchase a product or a service.An excellent adverstising strategy , which is apart of the marketing plan .can emerge with proper assessment of the product ,assessment of market condition,analysis of the media and proper budgetary choices.The most effective advertising strategy is email marketing which is a form of digital marketing.Individual members of the target consumer be reached directly through emails.

There are 6 messaging strategies in advertising.They are emotional, unique selling proposition,generic, positioning,brand image, preemptive.The most important step in creating a successful ad campaign is to find out the messaging strategy that the organization would like to use.

Rahul Sunny answered 1 year ago

if you are the marketing manager at Hanson international academy. write a brief description of your...

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