Question

Give a list of business strategy used by Huon Aquaculture.(Theories name)

Answer 1

Every big business starts as a small one—Huon Aquaculture (Huon) started out in 1986 in Dover’s picturesque Hideaway Bay as the Bender family business. In 1994, Peter and Frances Bender bought out the family and began to expand Huon by contract-growing salmon. They continued with this model until 2005 when they stepped out and began to grow, market and sell their own Huon Salmon and Ocean Trout.

In 2014, Huon took the step to list on the Australian Securities Exchange in an effort to raise a significant amount of capital to expand and further modernise the business.Fast forward to today, and Huon employs over 700 people, farms Huon Salmon and Ocean Trout, sells fish across Australia and internationally, and leads the world in farming technologies such as our smart feed system.

FISH HEALTH, WELFARE AND BIOSECURITY

At Huon we practise a holistic approach to fish farming. We achieve this through having a strong focus on fish health, welfare and biosecurity.

FRESHWATER OPERATIONS

The hatchery is where it all begins for our fish and we are continually improving our practices to care for them from the moment that the eggs are hand-milked from our broodstock, right through to when they’re transferred to sea.

MARINE OPERATIONS

Huon has three marine regions in which fish are farmed: the Huon and D’Entrecasteaux Channel, Macquarie Harbour, and offshore in Bruny Island’s Storm Bay. Each of these sites has its own set of environmental conditions including wave and wind exposure, depth, distance from shore, and seabed composition.

HARVEST AND PROCESSING

As a fully vertically-integrated company, we manage every single step in the process including harvest, processing, packing and dispatch.