Question

In: Economics

Bubblemania is a bubble tea shop brand in several provinces of Canada, selling upwards of one...

Bubblemania is a bubble tea shop brand in several provinces of Canada, selling upwards of one million drinks per year in plastic containers. Part of its commitment to customers is to be the most ecofriendly bubble tea purveyor in Canada. Consumer criticism is brewing about the recyclable nature of Bubblemania’s cups, straws, and bags. As a result, the brand has been forced to reanalyze its commitment to the environment and prepare a revised business plan to its stakeholders to repair the situation.

  1.        Based on what we know of macroeconomic forces, what should Bubblemania’s call to action be to ease environmental concerns by consumers?
  2. Which company stakeholders should the research team connect with to secure their buy-in?

Solutions

Expert Solution

(a)In order to ease environmental concerns by consumers, Bubblemania can use the following alternatives to plastic at their stores.

Stainless steel, it is tough and simple to perfect, treated steel choices for reusable food and drink stockpiling have duplicated as of late.

While not biodegradable, glass is latent, cheap and endlessly recyclable. Furthermore, since numerous food things come bundled in glass, up cycling glass containers into food stockpiling is a no-cost approach to give your food bundling new life.

Made fundamentally of sand, food grade platinum silicone is adaptable and strong. It's likewise heat open minded, so you can bubble, prepare, and cook in these items without peril of denaturing.

Utilized fundamentally as a swap for saran wrap and plastic sacks, beeswax-covered texture is anything but difficult to utilize and simple to clean. It additionally smells incredible.

Regular material can supplant plastic sacks. Economical attire produced using natural cotton, fleece, hemp, or bamboo won't shed plastic strands when washed. Felted or reused fleece is an adaptable, safe, and compostable material.

An inexhaustible asset, wood from economically oversaw timberland can supplant plastic.

Bamboo is a quickly developing inexhaustible asset can supplant plastic in things like silverware and drinking straws. It is lightweight, solid, and compostable.

Around for milennia, earthenware and other terminated pottery offer a steady, waterproof elective that is useful for food stockpiling and silverware. Search for non-harmful coatings.

In past times, numerous things were bundled in plain paper. And keeping in mind that superior to plastic, paper can't be reused endlessly in light of the fact that each time it's reused, the strands get shorter, restricting its utilization.


(b) In request to make sure about their up front investment research group should contact organization partners like provider, clients and networks.

Many would contend that organizations exist to serve their clients. Clients are really partners of a business, in that they are affected by the nature of administration/items and their worth. If there should be an occurrence of Bubblemania, it were clients just who raised the issue of utilizing recyclable serving utensils at the their outlets.

Providers and merchants sell products or potentially administrations to a business and depend on it for income age and on-going pay. In numerous ventures, providers likewise have their well being and security on the line, as they might be legitimately associated with the organization's tasks.

Networks are significant partners in huge organizations situated in them. They are affected by a wide scope of things, including work creation, monetary turn of events, well being, and security. At the point when a major organization enters or leaves a little network, there is a prompt and noteworthy effect on business, salaries, and spending in the region. With certain businesses, there is a potential well being sway, as well, as organizations may adjust the earth.


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