Question

In: Accounting

CLUK is a producer of sports nutrition drinks and has two divisions, D1 and D2. Division...

CLUK is a producer of sports nutrition drinks and has two divisions, D1 and D2. Division D1 manufactures recyclable plastic containers which it sells to both Division D2 and also external customers. Division D2 makes high protein drinks which it sells to the retail trade in the containers that it purchases from Division D1.

You have been provided with the following budget information for Division D1:

$

Selling price to retail customers per 1,000 containers

130

Variable costs per container

0.04

Fixed Costs per annum

2.4 million

Net Assets

4.0 million

Production capacity

40,000,000 containers

Retail demand for containers

38,000,000 containers

Demand for containers from Division D2

20,000,000 containers

You have been provided with the following budget information for Division D2:

$

Selling per container of protein drink

0.50

Variable costs per drink (excluding container)

0.15

Cost per container (from Division D1)

At transfer price

Fixed Costs

1,750,000

Net assets

12,650.000

Sales volume of protein drinks in containers

20,000,000

Transfer Pricing Policy

Division D1 is required to satisfy the demand of Division D2 before selling containers externally. The transfer price for a container is full cost plus 20%.

Performance Management Targets

Divisional performance is assessed on Return on Investment (ROI) and Residual Income (RI). Divisional managers are awarded a bonus if they achieve the annual ROI target of 25%. CLUK has a cost of capital of 7%.

Required:

REQUIRED:

  1. Produce a three-page PowerPoint presentation to incorporate the following tasks:
  1. SLIDE 1

Using Excel, produce a profit statement for each division detailing sales and costs, separating external sales and inter-divisional transfers. You are advised to produce this statement in a Excel spreadsheet first and then copy this information into the PowerPoint slide

  1. SLIDE 2

Using Excel, calculate the ROI for division D1 and division D2. Copy this information into Slide 2 of the PowerPoint presentation

  1. SLIDE 3

Provide a brief commentary on the divisionalised profit statements and ROI results shown in slides 1 and 2

[40 MARKS]

  1. The directors of CLUK are planning to expand the operations of the company and together with the divisional managers, have agreed to purchase a new machine that would increase annual production capacity to 50,000,000 cans at Division D1.

The purchase of this machine will increase the net assets of Division D1 by $500,000. Assume that there is no impact on unit variable costs or fixed costs resulting from this purchase. Inter-divisional transfers will be priced at opportunity cost.

You are required to produce a report to the directors critically discussing the issues and implications of the Transfer Pricing Policy on this investment and divisional profits. You should support your answer with suitable analysis and revised profit statements (these should be included as appendices to your report). Your report should be produced in a Word document containing no more than 1,000 words (+/- 10%).

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a
SLIDE 1
Particulars Division D1 Division D2
Sale to outside Transfer D2
Selling Price per unit 0.13 - 0.5
Transfer Price (#NOTE 1) - 0.12 -
Variable Cost per unit 0.04 0.04 0.15
Contribution per unit 0.09 0.08 0.35
Total Unit (D1 capacity limited to 40Million) 20000000 20000000 20000000
Total Contribution (unit* contribution per unit) 18,00,000 16,00,000 70,00,000
Total contribution of D1 34,00,000
Total Fixed Cost 24,00,000 17,50,000
Net Profit 10,00,000 52,50,000
#NOTE 1
Transfer Price Calculation
Prticulars Amount
Total Variable Cost(40000000*.04) 16,00,000
Total Fixed Cost 24,00,000
Total cost (VC + FC ) 40,00,000
Profit @ 20% on TC 8,00,000
Price ( Total cost + Profit) 48,00,000
Total Units 4,00,00,000
Transfer Price 0.12
SLIDE 2 ROI of Divisions
Particulars Division D1 Division D2
Total Profit 10,00,000 52,50,000
Net Asset 40,00,000 1,26,50,000
ROI ( Total Profit/ Net asset) 25% 41.5% = 42% rounded to 42%
SLIDE 3 Brief Commentary
Here in Division D1, the limiting factor is production capacity. Under the policy, Division D1 should meet the requirment of Division D2 and after that only sell the product in market. Transfer price is 0.12 which is less than market price. This will lead to decrease the profit of D1 and reduce cost of D2. So as per the Divisionalised profit statement and ROI, the loss for the manager D1 and benefit for manager D2.It may cause conflict. So finally it is better to allocate the transfer price to D1 along with outside selling price as a fair decision. Both divisions are profitable while comparing with market which have a ROI of 7% only. But Division D2 is more profitable than D1 having higher ROI. So more concentrate on Division D2.
b
* If the capacity raised to 50000000 from 40000000
The incremental contribution will be
(Selling price - Variable cost)* incremental units
(0.13-0.04)*10000000 = 9,00,000
Purchase of Machine for $5,00,000 will lead to increase in contribution by 900000
* If Transfer price policy changed to Opportunity Cost from Cost Plus 20%
Variable cost 0.04
Opportunity Cost (.13-.04) 0.09
0.13
Previous Transfer price 0.12
Revised Profit Statement
Particulars Division D1
Sales to external (30000000*0.13) 39,00,000
Sales to Division D2 (20000000*0.13) 26,00,000
Total Sales 65,00,000
Less: Variable cost (50000000*0.04) 20,00,000
Contribution 45,00,000
Less: Fixed Cost 24,00,000
Profit 21,00,000