Question

Coca-Cola co-creating and what you believe to be an excellent customer service as a result. Describe various facets that are contributing to the quality of the customer experience. What they do to make it even better? with own words and examples

Answer 1

Coco-Cola has been a revolution in the non-alcoholic beverage industry with its market capture reaching almost 69% in its market. The rise of Coca-Cola is an inspiration and a way as to how entrepreneurs need to set up their initial business and what motives needs to constitute the base of their firm. With each passing year Coca-Cola has been establishing itself in the market with more firmness. The reason for its success does not only lie in the taste of its drink, in fact there are a number of reasons attributing to its tremendous success as an organization. One of the critical attributes to its success is the quality service that Coca-Cola provides. It maintains very high standard of customer support, which is a impediment to its tremendous success as a firm.

                                Coca-Cola ensures that its customers are given the first preference in terms of the choice of products that a consumer might want to consume. Respecting the consumers wishes has been the core ingredient of Coca-Colas success as a beverage firm. Coca-Cola very frequently carries out survey’s with all the questions that they would want to know from the consumer, pertaining to their level of satisfaction from an existing product, or their choice of the kind of product lately, or how much of money would they wish to spend on a particular choice of the product. These answers from the consumers gives a lot of data to the company on which Coca-Cola has been very active and producing their product mix in correspondence to the consumers demand. Moreover, Coca-Cola also ensures a very good level of after sales support, whereby any complaints from the consumers are very seriously dealt with, thereby increasing the trust of Coca-Cola among the consumers.