1. What do you believe are some factors that have decreased
consumer confidence? Do you think this decrease is linked at all to
the economy?
2. How can companies market themselves to improve consumer
confidence and entice consumers to purchase more during this
time?
3. Do you believe that consumer confidence could be inversely
related to consumers' willingness to save? Meaning that if
consumers are less willing to spend, they are more willing to save
for retirement, payoff debt, etc.