Choosen company : Apple company You are required to identify: Background of the company Type of...

Choosen company : Apple company

You are required to identify:

Background of the company
Type of market structure
Characteristics of the market structure
Barriers to entry

Expert Solution

Background of the company: Apple is one the leading MNCs that deal in smart phones, watches and laptops. With its innovations, it has been able to produce exceptional products and establish a brand name.
Type of market structure: Apple has a market structure of “monopolistic competition”.
Characteristics of the market structure: Under Monopolistic Competition, there are number of sellers that deal in differentiated products and have market power/share based on the type of differentiation and preferences of people towards a specific brand. Similar to Apple, there are many companies dealing in smart phone like Oneplus, Samsung, Nokia, etc.
Barriers to entry: As such, there are no barriers to enter. Firms can enter the market and establish their differentiated products. Please rate up.

Rahul Sunny answered 2 years ago

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