In: Economics
Identify the distribution channels used for a product or service or service of your choice. Be as specific as possible explaining the process for your product or service.
Please respond in 200-250 words
Explanation:
Distribution channels for product or service:
There are many channels available in market for distribution for
product or services some of it we will discuss below.
Wholesaler:
This is the one of channel that manufacturer use to distribute
their product, wholesaler keep stock in large number to distribute
further to retailers and small re-sellers in market. Mostly
wholesaler or distributor will sell product in large number are
lower price than retailer because of number quantity involved it in
higher profit for bulk selling.
Retailers:
Retailers are the one who owns smaller shops or malls owner who
send it to customer directly to retail price which certainly higher
than wholesaler. Retailers deals with direct customer and they sell
small number or loose product in market.
Internet:
This is the most popular channel in modern world where company or
manufacturer directly sell to customer and there is no middlemen
between them, price will be relatively lower compared to retailers
since there is not distribution cost involved in this.
Sales team:
In this channel company directly dispatch their company sales team
to sell their product to customer. Example: Sales expo, exchange
exhibition etc.,
Distribution process:
i would like my product to sell through e-commerce/internet which
is very easy and affordable channel to reach customer, also this
process is fast and affordable.
Order:
This is the first step where customer order the particular product
and give they desired delivery location for product to be delivery.
As order is received the dispatch team work on.
Dispatching:
In this stage dispatch team prepare order and process it to
shipping stage, executive find the product in warehouse or where
product is stored and pack it for further shipping.
Shipping:
In this process whether courier partner or company's own
transportation service pick up the product and mark it with labels
and scan for shipping order.
Delivery:
The final step consist of delivering the product to end customer at
their desired location with help of courier partner or own delivery
transportation service.