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After reading chapters 1 through 3 of the Gitman text, , you now have exposure to...

After reading chapters 1 through 3 of the Gitman text, , you now have exposure to the income statement, balance sheet and financial ratios. One of these ratios is return on assets (ROA). Take some time to research return on assets and discuss why a company may want a higher value for this number. What does it mean when this number increases? Is this good or bad for the firm? Remember that there are pros and cons for things, even ROA. That being said discuss the implications on employee morale and engagement as this number increases or decreases. What are some things business leaders should consider if creating an operational strategy around this metric?

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