Please be clear, concise and up to the point in your answer.
Give real world examples to support your arguments. West Coast
Unlimited is a wholesaler that carries close to 20,000 products.
The company has almost 3,000 suppliers and sells its products
mostly to business and institutional customers. The company markets
its products by relying mainly on sales promotion and advertising.
Faced with increasing costs, the company is looking at various ways
to reduce expenses. West Coast Unlimited's vice president...