What is the overall point of the graphic that showed that market share = product position...

What is the overall point of the graphic that showed that market share = product position x marketing effort?

		that marketing strategies are complex
		that price doesn’t matter
		that all four P’s need to work together to have success
		that shifting positioning strategies needs to be carefully done and can lead to failure

Solutions

Expert Solution

That shifting positioning strategies need to be carefully done and can lead to failure

Explanation: The profitability of a firm depends on the market share the firm has. Market share depends on product position and marketing effort. Therefore, a firm needs to be very careful while changing its positioning strategies.

Rahul Sunny answered 2 years ago

Next > < Previous

Related Solutions

Explore the overall market for First Solar. a) Discuss the market share of First Solar and...

Explore the overall market for First Solar. a) Discuss the market share of First Solar and its top competitors by providing details on current percentages for each firm and describing the trend over time. You might consider presenting the data graphically. b) Analyze the barriers to entry in this market to illustrate the potential for new competition and its impact on First Solar's future in the market. c) Describe the market structure for First Solar and analyze how this affects...

What is a standardized product? Give an example What is a company’s market share?

What is a standardized product? Give an example What is a company’s market share? What is free entry and exit? How do you calculate a company’s total revenues?

What is the overall point of The Interesting Narrative of the Life of Olaudah Equiano or...

What is the overall point of The Interesting Narrative of the Life of Olaudah Equiano or Gustavus Vassa, the African, Written by Himself? What is his story referencing and why?

A MSCI survey showed that there continues to be a slow increase in the overall percentage...

A MSCI survey showed that there continues to be a slow increase in the overall percentage of women on boards of directors globally. The study reported that 7 of 22 (32%) Austrian companies sampled, 86 of 103 (83%) French companies sampled, 40 of 92 (43%) German companies sampled, 5 of 31 (16%) Irish companies sampled, and 37 of 55 (67%) Italian companies sampled have at least three female directors on their boards. Develop and populate a frequency and percentage table...

Justify, how the iPhone branding is done to position the product in the market among its...

Justify, how the iPhone branding is done to position the product in the market among its competitors? (talk general )

What did the Whitehall Study say about socioeconomic position and overall mortality? Are the findings applicable...

What did the Whitehall Study say about socioeconomic position and overall mortality? Are the findings applicable to the present-day United States? Why or why not?

What is Tesla's relevant product market and relevant geographical product market?

2. What are the four major categories of mortgages and what percentage of the overall market...

2. What are the four major categories of mortgages and what percentage of the overall market does each entail? 18. Describe a collateralized mortgage obligation. How is a CMO created? 4. You plan to purchase a $150,000 house using a 15-year mortgage obtained from your local credit union. The mortgage page 238rate offered to you is 5.25 percent. You will make a down payment of 20 percent of the purchase price. Calculate your monthly payments on this mortgage. Construct the...

Core Market Offerings and Defining the Product From the case study, take a position on whether...

Core Market Offerings and Defining the Product From the case study, take a position on whether Tropicana did or did not make a major mistake in changing its product packaging. Next, suggest the next two (2) steps that you believe Tropicana should take in its branding strategy in order to counteract the initial negative response to the new product packaging. Provide a rationale for your response, and do not duplicate your classmates’ responses. From the scenario, prioritize the attributes of...

Relative market share=The raw market share of the companyThe raw market share of the largest competitor...

Relative market share=The raw market share of the companyThe raw market share of the largest competitor Please write True or False to two statements below. #1. The relative market share of the dominating company is bigger than 1: #2. The relative market shares of the follower companies are smaller than 1:

Subjects