A small start up company is planning to launch their first new electric scooter model. Explain...

A small start up company is planning to launch their first new electric scooter model. Explain the implications of industry structure & performance for the industry/market as a whole.

Expert Solution

Electric vehicles market is picking up globally. Specially electric cars and scooters. With the new enviornmental norms of emissions electric vehicles are gaining demand slowly. Autosegment market comprises of Petrol, Diesel, Hybrid and new segment of Electric vehicles.

Even though electric vehicle segment is a relatively new the demand for this segement is slowly increasing with awareness. The research and development in electric vehicle segment is also improving with technology and better efficiency designs, batteries. Electric vehicles which were initially launched did not get much response. due to lack of efficiencies, no infrastructure available for charging, charging stations not competible.

Market as a whole was able to shift from petrol/diesel to Hybrid vehicles in a major way. How ever electric scooters are slowly picking up the market share. With pricing getting more and more economical and better efficient designs people are preferring to use electric scooters. Also metro cities with traffic jams there is a greater demand for electric scooters to save on fuel consumption. Governments are also improving infrastructure for electric vehicle by making dedicated parking bays, electric charging points. As a whole the demans for electric scooters will improve slowly and steadily.

keosha answered 2 hours ago

You are working for a small company that has developed an electric scooter that is lower...

You are working for a small company that has developed an electric scooter that is lower cost, lighter, and has longer battery range than most existing electric scooters on the market. What strategies might your company pursue to try to increase your company’s success?

Suppose you are the owner of a successful electric-powered, environmentally-friendly scooter company and plan to launch...

Suppose you are the owner of a successful electric-powered, environmentally-friendly scooter company and plan to launch your product in India. Pick either the cost leadership or differentiation strategy and explain how bring the scooter to India. Will you have to alter the design at all? What difficulties could the Indian market pose and how will your strategic plan deal with them? Exporting from Canada.

A new start-up SME (small-medium enterprise) based in Melbourne with an Egovernment model has recently begun...

A new start-up SME (small-medium enterprise) based in Melbourne with an Egovernment model has recently begun to notice anomalies in its accounting and product records. It has undertaken an initial check of system log files, and there are many suspicious entries and IP addresses with a large amount of data being sent outside the company firewall. They have also recently received a number of customer complaints saying that there is often a strange message displayed during order processing, and they...

?Staton-Smith Software is a new? start-up company and will not pay dividends for the first five...

?Staton-Smith Software is a new? start-up company and will not pay dividends for the first five years of operation. It will then institute an annual cash dividend policy of ?$4.75 with a constant growth rate of 4?%, with the first dividend at the end of year six. The company will be in business for 25 years total. What is the? stock's price if an investor wants a. a return of 12?%? b. a return of 13?%? c. a return of...

Staton-Smith Software is a new start-up company and will not pay dividends for the first five...

Staton-Smith Software is a new start-up company and will not pay dividends for the first five years of operation. It will then institute an annual cash dividend policy of $3.75 with a constant growth rate of 6%, with the first dividend at the end of year six. The company will be in business for 25 years total. What is the stock's price if an investor wants a. a return of 10%? b. a return of 15%? c. a return of...

1) The legal costs associated with filing a patent for a new model of scooter at...

1) The legal costs associated with filing a patent for a new model of scooter at a toy manufacturer is an example of which type of activity? A. Unit-level B. Batch-level C. Product-level D. Facility-level 2) Which of the following reasons would indicate that a company should consider using departmental overhead rates rather than using a single plantwide overhead rate? A. Each department spends different amounts on manufacturing overhead. B. Each department incurs different types of manufacturing overhead. C. Each...

Colonial Pharmaceuticals is a start-up small firm specializing in new medications. It is organized into two...

Colonial Pharmaceuticals is a start-up small firm specializing in new medications. It is organized into two divisions, which are based on the products they produce. AC Division is smaller and the life of the products it produces tend to be shorter than those produced by the larger SO Division. Selected financial data for the past year is shown below. Colonial Pharmaceuticals uses a 9 percent cost of capital for divisional performance analysis. Business Unit AC Division SO Division Sales revenue...

3 Your Company is planning to launch a new product in the FMCG category. What would...

3 Your Company is planning to launch a new product in the FMCG category. What would be the product development process and how will you choose a Differentiation and Positioning Strategy

You are spokesman for the launch of a new electric car by a leading car manufacturer....

You are spokesman for the launch of a new electric car by a leading car manufacturer. Determine three key messages and then turn them into sound bites. Practise the sound bites in team with one person playing the journalist. And how can bridges help spokesperson stay on message when an interviewer is asking questions on a topic

COMPSYS is a start-up computer company. This year, the first year of operations, the company expects...

COMPSYS is a start-up computer company. This year, the first year of operations, the company expects to reach a Sales Revenue of $750,000. The company expects its sales to grow at a rate of 15% per year. Its Cost of Goods Sold (COGS) is running at 34% of Sales Revenue, and is expected to remain at that rate. Its Selling Costs are 12% of Sales in the first year and are expected to increase by an additional 3% per year...

Question