Question

In: Economics

Q1: Identifying the factors contributing to the success of global marketing management decision under a wide...

Q1: Identifying the factors contributing to the success of global marketing management decision under a wide variety of circumstances and settings. (Marks – 20)

Q2: Formulate effective international marketing strategies appropriate to and consistent with the comparatives of corporate objectives and foreign environments (Marks – 20)

Q3: Explain the impact of globalization on international marketing and Examine the major means of foreign market entry (Marks – 20)

Solutions

Expert Solution

question-1

Answer : There are many factors that is contributing for the success of global marketing management decision. If employees are qualified than they will definitely work in changing environment, if there is intellect management team is avialable than they will manage their work and properly monitor their workers also . so proper qualification and vocational training is the main factor which will leads to the success of global marketing management decision. Quality of the product and the price of the product is the another factor for it's success . If the price of the product is high and quality of the product is also not good than nobody willing to purchase those product. so quality of the product should be good and the price of it should also low. There is a matter of global marketing ,so it is very necessary to have full information about the domestic market demad for the product and also foreign market demand for the product . Decison should be taken very intelligently so that there will not any kind of mismatch between demand and supply . The suppliers need to know the market structure of both the domestic market and the global market as well. political conditions need to be taken into consideration while dealing with global market. Natural environment and the change in technology is also playing a major role in the success of global market management. If there is change in technology than the market should adopt this changing enviroment to get more profit in future.

question-2

Answer: There are many stratergies that are taken by companies . Most important one is to know your customers preferences for the product and set target accordingly. The objective of the company is to maximise the profit , there is a need to set the target of profit . The best stratergy for any business is to invest your money in the productive asset, planning and investing money in productive assets leads to maximize the profit. Skillful and qualified employees are very essential for gaining profit. Helpful and talented staff and management team together help the company to gain more profit. comapny should be rational when calculating the growth rate of the company. That is company should consider the past rate of growth and further predict the growth rate of the company accordingly. This is very essential for the company to provide better environment to the employees . If employees get good remuneration and their working environment are also good than taht will definetly help company to grow further.

question -3

Answer: Globalization impact international market and it's effect can be seen in every countries of the world. Due to international trade many countries which are unable to produce a particular good can import it at a very low cost. Globalisation help many countries to increase their productive capability and to grow faster. Globalisation help many countries to specialise in a particular product and sell those commodities in other countries. Due to globalisation many countries exchange their technological skill with the other underdevelop countries which also help other backward countries to grow further. Policies have been created for the development of the trade and which will benefit countries. After globalisation it is possible for all the countries to import and export the essestial commodities . Globalisation also widen the path for inestment , that is domestic countries can approach the foreign countries for fund .

Foreign market can enter through trade , investment that is whether it is foreign direct investment or foreign portfolio investment. foreign countries can also export or import good .


Related Solutions

There are many contributing factors that will determine the success of a group. These factors include...
There are many contributing factors that will determine the success of a group. These factors include group size, homogeneity or heterogeneity of group members, competition with other groups, perceived or measured success, and exclusivity. Craig Paiement also states that homogeneous teams are predicted to be more effective due to the commonalities that they share. However heterogeneous groups can improve effectiveness by encouraging mutual learning or increasing the group's variable strength. Please share a time when the above factors contributed to...
There are many contributing factors that will determine the success of a group. These factors include...
There are many contributing factors that will determine the success of a group. These factors include group size, homogeneity or heterogeneity of group members, competition with other groups, perceived or measured success, and exclusivity. Craig Paiement also states that homogeneous teams are predicted to be more effective due to the commonalities that they share. However heterogeneous groups can improve effectiveness by encouraging mutual learning or increasing the group's variable strength. Please share a time when the above factors contributed to...
Discuss the main success factors of the global brand l'oreal . What is the marketing strategy,...
Discuss the main success factors of the global brand l'oreal . What is the marketing strategy, competitors and competitive advantage?
What are KEY SUCCESS FACTORS of Sony Global
What are KEY SUCCESS FACTORS of Sony Global
Dietary management, contributing risk factors and recommendation of diabetes
Dietary management, contributing risk factors and recommendation of diabetes
What is a critical success factors of a Global SIEM implementation?
What is a critical success factors of a Global SIEM implementation?
Global Marketing In international marketing, the marketers are required to come up with a decision as...
Global Marketing In international marketing, the marketers are required to come up with a decision as to whether they are going to standardize the product or to modify the existing products which is one of the challenging decisions that they must make. Choose a company that is known internationally and analyze the standardization and adaptation strategies for the marketing mix (4Ps) of a product in both home and chosen country. Please provide the references with your answer. Thanks!
Several factors are mentioned as contributing to disequilibrium in global food markets. Among them are emotions...
Several factors are mentioned as contributing to disequilibrium in global food markets. Among them are emotions (panic), government restrictions on trade, the Malthusian specter of population growth outpacing food production, slowing productivity growth in the agricultural sector, rising incomes, and the production of ethanol. Which of these are supply factors and which are demand factors? How does each influence market price?
What are the contributing factors for global commerce and supply chain flows? Explain each one of...
What are the contributing factors for global commerce and supply chain flows? Explain each one of them.
Several factors are mentioned as contributing to disequilibrium in global food markets. Among them are emotions...
Several factors are mentioned as contributing to disequilibrium in global food markets. Among them are emotions (panic), government restrictions on trade, the Malthusian specter of population growth outpacing food production, slowing productivity growth in the agricultural sector, rising incomes, and the production of ethanol. Which of these are supply factors and which are demand factors? How does each influence market price?
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT