Question

Suggest logistics performance priorities for the following, explaining why you have come to your conclusions:

1)A low fare Airline FLYADEAL

2) A fast-food chain Such as Albaik

The Answer must follow the outline points below:

4. Application of logistics and Supply Chain Management concepts/tools that can be applied
- Describe what specific logistics and Supply Chain Management concepts/tools can be applied to achieve the objective. This section should make it clear that you understand the concepts/tools you are about to use.

Answer 1

LOW FARE AIRLINE:

Airline industry is a very big market and has been producing huge revenues as well as facing the huge competition in each and every aspect. As the new competence are entering the markets they are increasing the overall competition and affecting the structure.

Competition rivalry:

• Because there are so many operators available in the same region with the same route.
• As the low cost Carriers entered the market, start to find the most profitable way to surpass the safety regulations of the industry.
• This specific Innovation and ideation is driving extreme changes in the airline industry.
• Airline industry is mainly fuelled by the regulator and they decide what should airline industry do.
• Low cost Airlines are having their full authority over the domestic transportation but in international trade premium carriers are only id and they are driving the industry.
• By having extreme diversity in the field we can say it is one of the most competitive businesses in the country.

FAST FOOD CHAIN:

Fast food is defined as cuisine prepared by restaurants that cater more towards speed and low prices than quality or nutritional value. An example of fast food is a McDonald's cheeseburger.