Question

 

You are scheduled to have a buy-in session with the entire stakeholder for one of the planned events in UMP. Apart from presenting your ideas, you are required to design a leaflet in a most creative ways to promote what you can do best for those events. Please pick only ONE question

QUESTION 1

Unit Perkhidmatan OKU UMP is planning to have a program for the special children of UMP staff. Since the MCO announcement, this child is confined at their home without having the access to the school and the therapy they need. The parents are struggling and so as the children. The intention of this program is to ease the burden of all this parents by providing the assistance of care and joy towards the parents and their special child and at the same time create a memorable moments for them.

• Prepare a purpose, vision and mission statement of the programs

• Apply related strategic planning process

• Apply related event risk

• Apply staffing

 

QUESTION 2

UMP Sports Center is planning to hold a Mountain Climbing Program Kinabalu to promote a healthy lifestyle to UMP staff and students.

The main objective of this program is to ensure that staff and students practice a healthy lifestyle as well as to strengthen the relationship between staff and students.

- Prepare a purpose, vision and mission statement of the programs

- Apply related strategic planning process

- Innovative marketing ideas to attract people joining your programs

- Event risks that might occur to your programs

Answer 1

QUESTION 2

Purpose, Mission, and Vision of the program

The UMP is going to organise an expedition to climb Mount Kinabalu. The main purpose of this program is to strive for excellence and enhance the image of the university and provide the opportunity to the students to gain experience.

Strategic Planning Process

1) Selecting the students as per the requirements

2) Provide proper training to the climbers

3) Budget Analysis must be done

4) Arranging and Booking the Package

5) Best time to Climb the Mountain must be analysed

6) Risk Analysis

Innovative Marketing Ideas

1) Identify the students specifications like Age, weight, Health problems etc.

2) Attract the students if they are not from your college/universities.

3) Specification of program must be analysed.

4) Provide the good and correct information regarding the program.

5) Always explain pros and Cons of the program.

6) Make cordial relationship with the students and staff.

7) Analyse the project constraint, time constaint, cost constraint etc.

Event Risk

Before starting a program, organising party must analyse the different specifications like: What is the project, cost constraints, time constraints, weather analysis, climbing risk analysis, guide allotment, must carry essentials, take permission from the higher authority etc. All these constraints must be kept in mind and a proper analysis must be done through the different strategic and marketing planning.