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In: Economics

is marketing of toys in kids meals unethical and why ?

is marketing of toys in kids meals unethical and why ?

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I have a strong criticism to marketing to kids has faced thus considers the marketing of toys in kids meals to be unethical and must be stopped. In today’s society, the food industry is faced with facing an ethical dilemma because they are far more concerned with earning higher revenue instead of providing a safe, good, and healthy meals for consumers. In this unethical scheme in marketing the biggest victims are children. The kids are the most influenced and least informed of all potential consumers. Majority of the kid's meal offers such as toys in kids meals are for the unhealthy food products like fast food, cereals, snacks, and soft drinks. The toys in kids meals attracts kids with the fun characters, or may just force their parents to buy them as they just want the toy. These marketing strategies directly influences the food preference of the kid's and gear them toward the unhealthy food habits

Rahul Sunny answered 2 years ago
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