Question

Discuss why it is important for company managers to understand and use social capital knowledge to help build social “ties” among their skilled knowledge workers so they can build employee loyalty toward the firm.

Answer 1

Social Capital Knowledge- It is the knowledge that teaches about the social network building with stakeholders of the company, within the organization and outside the organization as well. Social network is a relationship between people of the company and its customers and society.

Importance of Social capital knowledge for managers- Managers lead the company and company people. Managers are the persons who get the work done through others. They work for the common goal of the company and want to make their customers happy and satisfied. For this reason, managers and their subordinates keep a good relationship with company people, customers, Government, creditors and society.

Social network of company's skilled labour with clients is also important because skilled labour work sitting at office only and do not go outside, sometimes they should go and meet their clients, they should also arrange some conferences and work for social wellbeing so that customers can connect themselves with the people of the company.