Question

In: Operations Management

how to pass step bay step from paper based record to to electronic health record. i...

how to pass step bay step from paper based record to to electronic health record. i need the whole process. thats for my sales letter that am writing to my CEO. the subject is Writing for the business profession.

Solutions

Expert Solution

Process to convert Paper Based Record to Electonic Health Record:

Sales Letter to CEO [Providing outline]

1) Objective

To pass step bay step from paper based record to electronic health Record

2) Industry Analysis

a) Market Size

To define the market size by taking in consideration topograhic as well as demographic

b) Market Demand

Need of this record conversion. Who are the takers?

c) Market Segment

Single segment or multiple. Do it requiredby healthcare industry only or its going to be seful for all the patients irrespective of class, race and gender.

3) Competitor Analysis

Key competiors in this or its a monopoly?

4) Customer Analysis

Not only doctors and hospitals but also each individual is a potential customer.

5) Pricing

Different for healthcare industry and individual user. Discount to be offered o doctors as they wil be the main users.Enticipated profit margin will be key for success.

6) Promotion

Advertising to doctors and indiviual highlighting the usage. Sotry shall be customized as per user pyschology.

7) Strength & weakness (SWOT analysis)

SWOT analysis detailing pitfalls, advantages and opportunies for this

8) Details of product

Specification of the products with salient features

9) Recommendation

Based on all above conclusion or recommendation to be drawn.

The above listed steps to be used to write a sales letter to CEO.


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