Question

What makes a competitive advantage sustainable, and why is sustainability a critical strategy-making consideration? Is sustainability knowable in the medium and long term? Why or why not? Give an example to support your conclusion. Cite any sources used to support your answer.

Answer 1

Numerous organizations center around accomplishing maintainable upper hand in light of the fact that upper hand implies any factor or gathering of components which give upper edge to firm over its opponents.

• Supportability implies remaining long in the business in the business .so when upper hand connected with manageability at that point firm can be productive for a more extended timeframe in the business.
• The thought process to be beneficial, getting a head from rivals, lead the market and conveying items with high incentive to clients at low and so on makes maintainability a basic procedure making thought .

for instance

• Walmart has maintainable upper hand in its minimal effort business . it offers items or administrations at low cost to clients this is the reason organization is at TOP 500 fortune for a long time.

different ways an organization can increase supportable upper hand by separation like Apple inc.

• Starbucks, having great money related sources and Strong Balance Sheet/Cash like Nike inc, having key resources like licenses.
• Licenses, trademarks, duplicate rights, area names, and long haul agreements would be instances of key resources that give supportable upper hands. Organizations with great innovative work may have significant key resources (for example Worldwide Business Machines (IBM). ( KenFaulkenberry ,2019).
• I figure manageability can be understandable in long haul like 4-5 years in light of the fact that an organization's maintainable upper hand originates from working together for long haul and making procedures which center around long haul achievement.

for instance

• Apple had manageable upper hand in its beginning days or following 2 or 3 years. it increases following 5 years when iphone 4 came in the market.

all organization have maintainable upper hand when they center around long haul in light of the fact that upper hand can some from brief timeframe like one year or two however it would not support except if it is centered around long haul.

REFERENCE:

KenFaulkenberry ,2019,"Sustainable Competitive Advantages: Definition, Types, and Examples" arborinvestmentplanner.