Question

In: Operations Management

write a paper of a minimum of 350 words including the following: Think of a new...

write a paper of a minimum of 350 words including the following:

  1. Think of a new product or business for which there is a need, for instance a portable washer specifically for athletic shoes and sports caps or a business that offers 24-hour notary services.
  2. Give your product or business a name (one not shared by other products or companies).
  3. Describe the product or business.
  4. Explain the problem it solves, which should establish why your product or business will be successful.
  5. Identify your target market (those who are most likely to buy your product or business offerings).
  6. Explain how you will promote your product or business to your target market.
  7. Explain how the product or business offering will be sold and for how much.

Solutions

Expert Solution

Business idea: Delivery of emergency medical supplies by a drone.

Name : MedXpressD ( which is a abbreviated form of express medical supplies delivery by drones.)

Amid the covid-19 pandemic, most of the hospitals beds are occupied and all the healthcare workers are now engaged in defeating this global health crisis which neglects the need of other critically ill patients or preganent women. People are finding it difficult to reach hospitals in fear of contracting covid 19 disease. There are people that need medical treatment but either cant visit hospitals due to any reasons. Or are not in a condition to visit hospitals. Also it is stated that 80% of the covid 19 patients recover on their own but they do require medications to treat their symptoms.

When the patients can not reach hospitals but emergency medical services can be provided at home by the help of drones. The difference between medical services by DRONES and AMBULANCE is that ambulance takes time to reach the spot whereas drone will save critical time.

Emergency services by road in case of ambulance consumes critical time which can rather be utilised for treating the patients.

Target market is anyone who either lives far away from hospitals and require immediate medical attention or elderly patients or both.

Price of the medical services will depend on the kind of illness it treats and since it will be used mostly in cases of urgency, the price is going to be fairly reasonable for people to afford such drone delivery medical services.

Affiliating with different hospitals can work wonders as a promotional technique and later , Advertising option can also be used to promote and expand to different regions.


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