Question

In: Economics

Identify the key stakeholder groups and their specific expectations of the organisation with reference to corporate...

Identify the key stakeholder groups and their specific expectations of the organisation with reference to corporate social responsibility (CSR) and describe how CCA strives to improve their social impact.

Please write in your own words. Min 250 to max 400 words. Do not copy and paste.

One guys is just copy pasting answer all the time. please dont do that man.

Solutions

Expert Solution

Step 1

Corporate social responsibility refers to the conduct of the business keeping in mind the social responsibility of the business. It involves adding social reasonability in the corporate culture of the business.

The basic idea behind is that the business operates in society and uses its resources. Thus, it is the duty of the business to serve society by considering social issues, environmental protection, better working conditions, etc.

The key stakeholder groups include both the internal and external stakeholders. Internal stakeholders include

  • Employees
  • Shareholders
  • Bondholders

External stakeholders include:

  • Customer
  • Communities
  • Suppliers
  • Government

Step 2

The expectations of the key stakeholder's group with reference to the corporate social responsibility are:

  • Stakeholders expect that corporate reputation is maintained without any reduction in their paybacks. The reason being, social factors largely affect the corporate reputation
  • External stakeholders expect that they are provided with the good quality of products and services at reasonable price.
  • safe and healthy environment.
  • Non discriminative politic.

Due to the increasing competition in the market, CCA adopted new and innovative strategy to improve their social impact. They change their Mission,vision and objective to improve social impact.

MISSION:The mission of the company is to flourish the business continiously over the next ten years an beyond. Further the company is focused on understanding the trend of the market that will shape the business in future.

VISION: vision of the company is to serve the framework and guide every aspect of the businessman to achieve sustainaible quality growth. company focuses on these are:

people:Became a great place where people can work and get inspired to be the best they can be,

portfolio: Being the company with the portfolio of the quality beverages brands to satisfy the desire and needs of people.

partners: working with the winning network of the suppliers and consumers and creating mutual values for them.

OBJECTIVE: The businesss objective of cca is to be the leading beverage company among the customers. to achieve the goal,company is focused on small level of innovations,public images ,saftey message and high level of promotional technique for achieving customers satisfaction.

so these are the some strategies to improve social impact.

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