Question

In depth, explain the strategic management and human capital of PETCO.

Answer 1

PETCO is an American brand retailer in selling and serving customers in the area of pet animals . In the sense of strategic management, we can say it has unique advantage of being leader in pet retailing as this business needs constant efforts to improve and achieve a pool of satisfied customers.  

It understand the need , life styles and aspirations of existing and new age customers and launches chemical free pet products. This type of initiatives makes this pet retailing company as an ethical one along with sustainability in its business model.

Petco has created a charitable foundation through which it helps needy animals as well as many other issues facing by USA of current time. It was in news that it has offered its services even to door steps due to Covid19. It has created sophisticated standards in its business operations and established itself as a brand name. In this way , we can summarize that Petco is growing with focused strategic orientation in this less competitive market segment .

The success of PETCO can't be said as complete one if we ignore highlighting the importance of people working for this special company or business. It hires in particular the experts of animals, pet doctors and other young energetic people to make its business more responsive to the end customers needs and demand. PETCO is delivering door step dedicated services with the help of its staff and experts of veterinary care . It also has a strong HR policy to promote its business operations. Its people take strong business related decisions to maximize the profit margin.