Question

Preparation

In this assignment, we’ll return to Sun City Boards and the management challenges they face. (You can refresh your memory of Sun City Boards by reading the Why It Matters (Links to an external site.) and Putting It Together (Links to an external site.) sections of the Planning and Mission module.) With your advice, Tom Wilson (the owner) has continued to make strategic planning progress, but you and Tom realize that a new organizational structure is needed for the company to grow as you envision. Plans include expanding beyond a single store/manufacturing shop and reaching new markets via an Internet presence and e-commerce. The following is a summary of the current staff and loose descriptions of job functions:

• Owner/CEO – Tom Wilson (Designs the boards, sets their selling price, and establishes sales channels with local surf shops)
• Bookkeeper – Sarah Balanced (Sarah also doubles as order-taking clerk, cash register attendant, and customer complaint listener)
• Board Maker – Jack Ovalltrades (If Tom invents it, Jack can make it!)
• Board Making Assistants – 3 Jills (Assignments change almost daily as Jack decides what needs to be done next)
• Sales Associate – Kelly Dude (Named after famed surfer Kelly Slater and a business icon for Sun City Boards; visits surf shops and occasionally closes a sale)
• Part-time Associates – Hired as needed for inventory management (cleanup), promotional events, etc.

The Organizational Structures module of your text provides numerous examples and illustrations of organizational structures. As Tom’s advisor, your assignment now is to select one of the organizational structures presented in the reading, describe how it works, chart the future structure for Sun City, and explain why you prescribe it. The following steps will help you prepare for your written assignment:

1. Thoroughly read the Organizational Structures module.
2. Carefully consider the various organizational structures, their key structural components, and organizational timing relevant for Sun City. Consider the internal and external environmental factors, as well as current trends.

Your Task

1. Select one of the Organizational Structures from your reading for Sun City.
2. Create a Future State Organizational Chart for Sun City. You may use a presentation tool of your choice. There are numerous organizational chart format inserts available in popular software. Microsoft Word and PowerPoint have Hierarchy charts found on the Insert tab under SmartArt. Your org chart should contain the title of the job function, even if no Sun City employee currently fills that role. You may also recommend a reporting structure for the existing employees within the new structure.
3. Write at least two paragraphs describing your chosen structure and why you selected it. Your written explanation must include three properly referenced and defined terms from the module reading. For example, if you select a functional structure, explain each relevant function.

In addition to the text, you are encouraged to research your organizational structure using reliable and properly cited Internet resources. You may also draw from your personal work experience with appropriate examples to support your references.

Answer 1

The Functional Organizational Structure above represents a suggestion to add more roles as Sun City anticipates growth.

This form of organization, depending on their experience, divides staff into hierarchical fields which can theoretically lend itself to a very large hierarchy because the assistants report to the superiors, who then report to the CEO. In order to prevent work frustration and promote the degree of dedication of each employee (as are possible pitfalls to this form to structure), I would recommend paying careful attention to the Sun City's internal climate.The internal climate is affected by roles and staff as they contribute to those roles, thus ensuring that a greater degree of mission identification and meaning is given by the CEO and managers. Project identity is where a entire task is presented from start to finish, taking a more systematic approach instead of splitting the work into individual components. An individual views his or herself not only as a cog but as an important piece of the whole. Similarly, task significance is the understanding that each employee’s work affects the work of other employees. Each knows their work creates a positive impact. In addition, ensuring each employee is empowered to make certain decisions and is provided with feedback will promote innovation and productivity. As the CEO and managers focus on these areas, Sun City will see high internal motivation and satisfaction.

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