top management at an internet retailer wants to analyze their external and internal business environments so...

top management at an internet retailer wants to analyze their external and internal business environments so that an effective strategic plan can be formulated. In order to do this, management should conduct what kind of analysis?

A. Top-down

B.Cost-benefit

C. SWOT

D. productivity and cost

Expert Solution

C. SWOT.

SWOT analysis is a planning methodology that helps organizations build a strategic plan to meet goals, improve operations and keep the business relevant.

SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. SWOT analysis consider both internal and external factors of business. Streangth and weakness are the internal and Opportunies and threats are the external factor as per SWOT .

The primary objective of a SWOT analysis is to help organizations develop a full awareness of all the factors involved in making a business decision and developing effective strategic plan.

ekkarill92 answered 2 years ago

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