How should IBM position itself to take advantage of current technology trends? Should it focus on...

How should IBM position itself to take advantage of current technology trends? Should it focus on a particular segment?

Expert Solution

Following are the things IBM should have to do to take advantage of current technology trends "-

Attend events - Events, Trade fairs, local meetup are the place where you learn about the new technologies.It the the place where you get the people related to the technology.which help to upgrade your knowledge.IBM should have organize or attend these kinds of tech- events.which help in there innovation and also position different in the market.
Innovation / Technology - As IBM is famous for the technology and consulting services.They have to regularly update there technology and innovate something new in the market.which help them to Increase there market size as well help them to beat the competition.IBM should position themselves as a home of innovation.which satisfy there customer as well as position him as a innovative company in the technology world.
Networking - Networking help the IBM to take advantage of current technology trend.Networking is one of the rewarding way to stay up with the industry/Technology trends.It is one of the easiest and effective way.which help to organization to make new tech networks outside the company.With the help of networking,IBM can increase there network and also by using the various social media.IBM can increase there presence.which help the company to encourage and motivate the relevant network to follow.
No traditional training - Non traditional training also help the company to take advantage of the technology trend.They can give the non traditional training like online or in person classes, read Articles or the books, participate in hackathon competition help the company to learn the new technology related trends.which help them to position different in the market.

No, as everybody knows time need changes or the company will obsolete.Wit time IBM should have to update there technology as well as change there segment.Which help them to survive in the market.In the few years many of the tech companies are shifted from one segment to another.SAo, IBM should have to sift there segment from one industry to other.Which help them to Decrease the competition as well as Increase there market growth.

keosha answered 3 weeks ago

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