Question

In: Operations Management

How has Anheuser-Busch InBev grown (or contracted) over the last five years?

How has Anheuser-Busch InBev grown (or contracted) over the last five years?

Solutions

Expert Solution

What is Anheuser-Busch InBev?

Anheuser-Busch InBev is also called AB InBev, It is a multinational beverage and brewing company, which used to produce beer and it is the world's largest brewer and it is founded in 2008.

Now people are familiar with the word CORONA the virus which is spread all over the world, you may also know about the CORONA BEER which is famous in the market from long back. The CORONA BEER is owned by Anheuser-Busch InBev.

Year Revenue in million US$ Rank
2015 46,928 4
2016 45,512 5
2017 56,444 1
2018 53,041 2
2019 52,329 3

For the last five years, AB InBev was grown by merging the other brewer company, buying the share of the other companies and following some set of things. The set of things are shown in bullet points below

  • They are more than 500 brands
  • They sell in more than 150 countries
  1. Top-selling brands are Corona, Stella Artios, Budweiser
  • They forecasting on the future and calculating to make a profit out of it
  • Zero PRESERVATIVES added
  • only selected INGREDIENTS added
  • TRANSPARENCY
  • QUALITY never compromise
  • HERITAGE and INTEGRITY are protected
  • They respect CONSUMER CHOICE
  • FRESHNESS of beer tastes better
  • SUSTAINABILITY
  1. REUSE
  2. REDUCE
  3. RECYCLE
  4. RETHINK
  5. USING SOLAR IN CHINA
  6. SAFETY PREFERENCE FIRST
  7. PROTECTING DRINKING WATER

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