assuming you are owner of recent startup. how would you engage with multinational to startegcally penetrate...

assuming you are owner of recent startup. how would you engage with multinational to startegcally penetrate in the local market?

Expert Solution

Being the owner of a recent startup, I would engage different strategies to penetrate the local market in different countries. The important strategies I would applying will be as follows:

* Understanding the need of the local markets and making suitable products.

* I will look for potential partnerships in each region to penetrate easily.

* Will start units in the countries which have huge business potential. This will help in cost reduction.

* Will give advertisements in the local media and also will get the help of social media influencers for the purpose of marketing.

* Will understand customer behaviours, their buying habits, culture extra in order to cater them well.

* Will collaborate with local companies in similar business.

* Will check the need of rebranding of the products or services according to the culture of the particular nations.

* Will sell goods for zero profit in the initial months to have maximum reach.

Rahul Sunny answered 2 years ago

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