In: Operations Management
Big data in healthcare industry. Discuss the ethical issue with big data.
Big data in the healthcare industry
Big data is data that is massive in size and volume, also growing enormously by the passage of time. Big data is in fact very much complex compared to the traditional understanding of data. It can have numerous applications in the modern world such as stock exchanges, social media platforms, etc where huge amounts of data are being generated every second. The Healthcare industry is an industry where a lot of big data are being generated. The Healthcare sector is a sector in which there are many applications for big data and its analysis. The following are the applications of Big data in the healthcare industry.
1. Big data provides complete information about all stakeholders of a healthcare institution such as physicians, patients, etc.
2. Big data helps in the provision of holistic and personalized treatment for patients.
3. It helps in the marketing of healthcare products and equipment.
4. It helps in the identification of patient satisfaction and treatment efficiency.
Ethical issue with big data
Big data has been widely used in modern institutions for various purposes, it, in fact, poses a lot of ethical questions. The following are some of the ethical issues related to Big data.
1.Confusion regarding the ownership of data whether it is of an individual or an institution.
2.Lack of clarity regarding the purpose of usage of Big data.
3.Lack of consent from the parties from whom the data is being collected.
4.Chance of making financial gain out of data collected from individuals.
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