In: Operations Management
What is the leadership lesson from the story of Shackleton and the Endurance – is this a story of success or failure? As you ponder this question, reflect on other situations where the primary goals was not achieved, but given the situation (and the use of the “yes, and” concept) ad-hoc goals and objectives were required. What can we learn from Shackleton that we cannot learn from those who were successful in achieving their primary goals?
The race to the pole has long attracted leadership experts, who like to contrast the Amundsen focus on efficiency and innovation with Scott’s more deliberate dedication to scientific pursuit. But another polar explorer Ernest Shackleton faced harsh conditions in a way that speaks more directly to our time. The Shackleton expedition, from 1914 to 1916, is a compelling story of leadership when disaster strikes again and again.
Shackleton had the ability to respond to constantly changing circumstances. When his expedition encountered serious trouble, he had to reinvent the team’s goals. He had begun the voyage with a mission of exploration, but it quickly became a mission of survival.
Shackleton’s behavior after the Endurance was trapped is worth studying . Once he relinquished his first mission, to walk across Antarctica, and embraced the second, to bring all 28 men home safely, his leadership became much more effective.
Shackleton assumed ultimate responsibility for his team. Perhaps he recognized that he was partly to blame for the crisis that befell the Endurance. Perhaps his naval training instilled in him a deep sense of loyalty and obligation to his fellow crew members. The men themselves understood this, and most, in turn, offered him their commitment.
Shackleton devoted himself to a worthy goal. “As soon as I first read about Shackleton, I was struck by how critical a leader’s personal commitment to his or her mission is,” said Lynne Greene, global president of the beauty brands Clinique, Origins and Ojon, part of the Estée Lauder Companies. (Ms. Greene encountered the case when I spoke at a company executive leadership session.)
“Shackleton’s team knew that whatever came before them on the ice, their leader would give his all to bring them home alive,” she said. This knowledge, she added, “was crucial to achieving the mission, and this commitment is key today when so much is changing so fast.”
Shackleton’s sense of responsibility and commitment came with a great suppleness of means. To get his men home safely, he led them across ice, sea and land with all the tools he could muster. This combination — credible commitment to a larger purpose and flexible, imaginative methods to achieve a goal — is increasingly important in our tumultuous times.