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In: Economics

Write a paragraph conducting an online analysis of advertising used on various web sites. Analyze how...

Write a paragraph conducting an online analysis of advertising used on various web sites. Analyze how these promotions are used to attract viewers to the site, to generate advertising revenue, to motivate online buying, or for other promotional goals.

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Expert Solution

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Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Many consumers find online advertising disruptive[1] and have increasingly turned to ad blocking for a variety of reasons.

Interpretation

The above chart-2 depicting the types of advertisements shows that maximum per cent of display advertisement (84) was recorded under Big add followed by Orkut (43), Facebook (38) and Hi5 (26).With regard to flash advertisement Facebook covers 37% whereas Hi5, Bigadda and Orkut covers 30%, 14% and 10% respectively. The maximum coverage by E-mail advertisement (33%) is under Orkut. The coverage by pop-up and Text advertisements are low as compared to other advertisements where in Orkut no Pop-up advertisement is shown whereas both pop-up and Text advertisements are missing in Big add.The Hi5 covers 15% of Expanding advertisement whereas under Facebook, Orkut and Bigadda it is negligible.

First of all we need to know about social media - Social Media consists of a several of means to interact among people using web-based tools and platforms like digital advertising, news channel and public awareness programs via social events.By using different tools social media relates online virtual communities centered on user input and the sharing of product information.

Social media is not only used for creation of individual consumer but is now playing a growing role in business and organisations by helping for marketing there product to maximise profilt.

online analysis of advertising used on various web sites

online Advertisement can be done by following professions

1) Blogger

Blogging is a viable business opportunity that allows you to choose a niche that really suits you. And you can make money through advertising, affiliate links, infoproducts or any number of other avenues

Cost.

Full-Time Blogger Hosting Costs: $5.45/mo

stick to the Choice Plus Plan from Bluehost that'll cost you just $5.45/mo and you'll be good to go for a while as you focus on more important matters

2) Virtual Assistant

Businesses and professionals can often use the help of an assistant to manage tasks like email and social media. And you can offer your services to those clients online as a virtual assistant.

Cost

virtual assistants charge anywhere from $1 to $100 per hour. Sometimes even more. But the sweet spot is generally between $15 and $30 per hour for executive assistant services and $40-$75 per hour for higher level marketing or financial tasks

3) Social Media Manager

If you’re social media savvy, you can offer your services to brands that want help managing their social media accounts on a daily basis.

Cost

Social media freelancer rates can hover around $15-$50 per hour. For more intermediate social media marketers, they can make $50-100 per hour. And an experienced social media manager can make $120+ or much higher.

4) Social Media Consultant

Alternatively, you can simply offer your social media expertise to clients online instead of actually managing the accounts for them.

Cost

This type of service varies widely. New social media consultants typically begin by charging in the $50 – $75 per hour range to help you with perfect solustions

5) eBook Author

If you have a book idea in mind, you can write your own ebook and get it published on online platforms like Amazon.

Cost

The cost of publishing a book varies greatly but self-published authors can expect to spend anywhere from $100-$2500 to publish a book based on additional book production costs like editing, cover design, formatting, and more

6) Online Course Creator

You can also share your knowledge with people online by creating your own courses and selling them on your website or email list.

Cost

Creating an online course can run between $200 at the very minimum to $5500 or more a year depending on the method you choose to create and market it. These cost account for the hosting platform, screen capture software, email service provider, domain names, to advertising cost

7) Handmade Business Owner

Or you could opt to make your own products and set up your own handmade ecommerce store or set up a shop on a platform like Etsy.

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