In: Operations Management
How to make better decisions in determining. cost of cars depending on their characteristics, and the demands on most cars depending on safety, price, features, etc. Write minimum of 150 words report to the management (manufacturer) on automobile demand and automobile characteristics. Include how buyers numbers increase when the car is lower price but better features.
Automobile demand among customers is highly influenced by automobile characteristics such as safety, price, features, etc. Normally, the customers search for an automobile product with high safety standards and features at lower prices. People are searching for safety in the case of automobiles as there is always have a possibility for an accident on the roads. They also seek safety from theft and related incidents. Airbags, Antilock Brakes, Electronic Stability Control, Adaptive Headlights, Traction Control, etc are the important safety features that the customers are looking for. The customers may check the results of crash tests also. Customers are also searching for various features in the automobile which they are intended to purchase. Reverse sensing system, Adjustable comforts, Push-Button Start, etc. are some of the popular features that can attract customers. Finally, the most important feature that attracts a customer is the price of the automobile. Customers want to purchase automobiles at the least possible prices. A good automobile is the one that is available at a reasonable price and has maximum safety and features. But it is impossible to have all these features in an automobile at the desired level so that the company must strike a balance in these features.
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