Question

What purpose do the testimonials, case studies, and PlantWeb Guarantee serve?

Answer 1

Testimonials, case studies and plantweb guarantee - all these are excellent and exceptional tools of marketing in both online and offline media. They say and prove what they have experienced.

Testimonials talk about an individual or a groups experience either about a product or about an organization. It is one's personal experience and portrays the customers point of view. Many customers rely on testimonials either to buy a product or reject it. They are true and open in many aspects. Sales will rise high based on the testimonials . Also testimonials with personal details are more reliable and trustworthy. Thus it is one of the best marketing tool.

Case studies are detailed studies that talk about project experience in a business. Case studies usually talk about how a project was completed and the elements of the projects that cater to a set of customers needs. On reading these case studies many customers will decide about their needs and approach the business . Many people take clues from the case studies as to complete projects or find solutions to many issues in their business.