Question

Research one of the new initiatives from Google Shopping Express, eBay Now, Amazon Drones / Amazon Fresh, DHL or a company you know of that is using technology to provide excellence in customer service.

1. Explain the innovation and its objectives
2. How is it progressing (or not)?
3. How do you think this innovation will impact on the market

Answer 1

SOLUTION :

Technology in the modern era gives ab edge to a company, technology impacts a company's ability to make communication between the customer and the company. Technology impacts a company's growth and helps to make the job easier for the company.

Research work :

1) Amazon's Drone technology

* Amazon's prime air is the new service launched by Amazon considering the futuristic delivery system. the first air prime delivery from amazon was conducted on December 7, 2016.

* This delivery was air-based and for the first time drone was used to deliver grocery or common/daily basis things through the air. It made a great positive response via consumers, as all of us want the future to be happening in the current time.

* Rapid parcel delivery enhances the efficiency of a company to manufacture more.

*Amazon used drone technology to boost their time-efficient delivery and drones are able to deliver in real-time.

* Cost-efficient, drones are quite cost-efficient as they run on batteries that can be recharged.

  About Amazon's Drone technology :

* It's a hybrid drone that is proficient of fast vertical takeoff and moves forward at a higher pace.

* The drone has a variety of thermal cameras, in-depth cameras, and also a unique sonar to detect obstacles.

2) Innovation and its objectives:

* Amazon's prime air innovation deals with delivering parcels through drones.

* ITS PRIME OBJECTIVE IS TO DELIVER GOODS IN REAL-TIME AND AS FAST AS POSSIBLE, WITHOUT BEING STUCK IN THE TRAFFIC.

* USING NEW TECHNOLOGY TO BOOST DELIVERY PROCESS

* TO MAKE THE JOB EASIER FOR THE AMAZON.

* UNIQUE, AS THERE ARE NO COMPETITOR IS USING THIS NEW TECHNOLOGY AND THIS GAVE AMAZON CUTTING EDGE.

3) Progression: yes, it is definitely a progression, Amazon delivered mainly through the waterways, airways, and roadways but using drones they can now deliver in the next lawn or apartment easily. they can also deliver in the same city through airways and this was not possible with aircraft technology.

* Real-time delivery is now easy for Amazon as they can deliver instantly.

4) Impact of innovation in market:

* Innovation always impacts the market as the new technology arrives at the market downs at that side. and it imbalances the market until a competitor brings new technology.

* New innovations transform a company and the market accordingly.

* Innovations makes a market product more valuable.

* reduces workload.

Thank you

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